Content Creator

The Content Creator is ClayHog’s AI-powered tool for creating content optimized for AI search visibility. It helps you generate content that’s more likely to be cited and recommended by AI models.

What is the Content Creator?

The Content Creator combines AI writing capabilities with ClayHog’s visibility insights to help you create content that:

  • Gets cited by AI models
  • Ranks well in AI search results
  • Addresses gaps in your current visibility
  • Follows AI-friendly best practices

Getting Started

Creating New Content

  1. Navigate to Content Creator in the main menu
  2. Click Create New
  3. Choose your content type
  4. Follow the guided creation process

Content Types

The Content Creator supports various content formats:

  • Blog Posts: Long-form articles and guides
  • Product Descriptions: SEO-friendly product pages
  • FAQs: Question-and-answer content
  • Landing Pages: Conversion-focused pages
  • Documentation: Technical guides and how-tos

The Content Creation Workflow

1. Compose

Start by providing basic information:

  • Title: Your content headline
  • Topic: What your content is about
  • Target Keywords: Keywords you want to include
  • Content Goal: What you want to achieve

2. Generate

Click “Generate” to let AI create your content draft. The AI:

  • Analyzes your prompts and visibility data
  • Identifies citation opportunities
  • Structures content for AI readability
  • Incorporates your keywords naturally

3. Analyze

Review AI-powered insights about your content:

  • Visibility Score: Predicted AI visibility
  • Citation Potential: Likelihood of being cited
  • Readability: How easy it is for AI to understand
  • Optimization Suggestions: Specific improvements

4. Optimize

Use the optimization tab to improve your content:

  • Structure recommendations: Heading hierarchy, section organization
  • Content suggestions: Missing topics, weak areas
  • Citation opportunities: Where to add supporting sources
  • Keyword optimization: Natural keyword placement

5. Settings

Configure publication settings:

  • Meta title and description: For search engines
  • Target prompts: Which prompts this content should target
  • Region: Geographic targeting
  • Publish destination: Where to publish the content

Content Editor Features

Rich Text Editor

The built-in editor includes:

  • Formatting tools: Bold, italic, headings, lists
  • Markdown support: Write in markdown for faster editing
  • Live preview: See your content as readers will
  • Word count: Track content length

AI Assistance

While editing, you can:

  • Rewrite sections: Ask AI to improve specific parts
  • Expand content: Add more depth to topics
  • Simplify text: Make complex ideas clearer
  • Add examples: Generate relevant examples

Citation Picker

Add citations to your content directly from ClayHog:

  • See top cited sources in your niche
  • Reference content that AI models trust
  • Automatically format citations correctly

Prompt Picker

Link your content to specific prompts you’re tracking:

  • Choose which queries this content should target
  • See predicted performance for each prompt
  • Optimize for multiple prompts simultaneously

GEO Tab

The GEO (Generative Engine Optimization) tab provides specialized insights:

AI Readability Score

Measures how easily AI models can understand and extract information from your content.

Improving readability:

  • Use clear, descriptive headings
  • Keep paragraphs short and focused
  • Use bullet points and lists
  • Include definitions for technical terms

Citation Potential

Predicts the likelihood your content will be cited by AI models.

Increasing citation potential:

  • Include original research or data
  • Provide unique insights
  • Use credible sources
  • Keep content current

Semantic Analysis

Shows how well your content covers the topic:

  • Topic coverage: Are you addressing all aspects?
  • Entity recognition: Key concepts and terms
  • Related topics: Opportunities to expand
  • Content gaps: Missing information

Content Tracking

After Publishing

Once you publish your content:

  1. Add the URL to your tracked content
  2. Monitor how AI models reference it
  3. Track citations and mentions
  4. Measure impact on visibility

Performance Metrics

For each piece of content, track:

  • Citation count: How many times AI models cite it
  • Mention rate: How often it appears in responses
  • Sentiment: How positively it’s discussed
  • Prompt coverage: Which prompts it helps with

Content Optimization Tips

1. Answer Questions Directly

Start sections with clear questions and provide direct answers. AI models favor content that answers queries concisely.

2. Use Structured Markup

Help AI understand your content:

  • Use proper heading hierarchy (H1, H2, H3)
  • Include schema markup where relevant
  • Structure data in tables or lists
  • Add alt text to images

3. Cite Your Sources

Include citations to credible sources:

  • Link to authoritative sites
  • Reference recent data
  • Attribute quotes and statistics
  • Use inline citations

4. Update Regularly

Keep content fresh:

  • Review and update every 3-6 months
  • Add new examples and case studies
  • Update statistics and data
  • Refresh outdated information

5. Focus on Depth

Comprehensive content performs better:

  • Cover topics thoroughly
  • Address related questions
  • Provide context and background
  • Include multiple perspectives

Integration with CMS

Publishing Options

ClayHog integrates with popular content management systems:

  • Direct publish: Send content directly to your CMS
  • API integration: Automate content workflows
  • Export options: Download in various formats

Supported Platforms

Current integrations:

  • Storyblok (available now)

Coming soon:

  • Contentful
  • Sanity
  • WordPress
  • Public API for custom integrations

Content Templates

Using Templates

Save time with pre-built templates:

  1. Choose a template for your content type
  2. Fill in your specific details
  3. Generate content based on the template
  4. Customize as needed

Creating Custom Templates

Build templates for your common content types:

  1. Create a piece of content you like
  2. Save it as a template
  3. Reuse the structure for future content
  4. Share templates with your team

Collaboration Features

Team Workflow

When working with a team:

  • Draft reviews: Share drafts for feedback
  • Comment threads: Discuss specific sections
  • Version history: Track changes over time
  • Approval workflow: Route content for approval

Content Calendar

Plan and schedule content:

  • See all content in progress
  • Track deadlines and assignments
  • Schedule publication dates
  • Monitor team workload

Next Steps